Andrea Hoffer

Growing up with stories of her great aunt's groundbreaking work on measuring values in children and connecting them to behavior, Andrea Hoffer developed a lifelong curiosity to explore what drives individuals. This legacy fuels her mission to align people with roles and cultures that highlight their unique talents. Before founding aha! Talent Experts in 2012, Andrea owned a successful spa and saw firsthand the importance of cultural fit in building a team. This experience led her to disrupt traditional recruitment practices by focusing on aligning skills and values, ensuring candidates champion the organization’s mission. More recently, as a Certified AI Consultant, Andrea leverages Artificial Intelligence to define and market employer brands, target the right audiences, and streamline recruitment processes. This innovation has expanded aha! Talent Experts’ services to include AI-driven consulting. Andrea is the author of the Amazon best-seller “Hire Higher,” a sought-after keynote speaker, and a frequent podcast guest. Her insights help businesses attract, engage, and retain team members who drive organizational success.