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15 Best White Label Coaching App Builders For All Coaches

15 September, 2024

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Delphi TeamAuthor
15 Best White Label Coaching App Builders For All Coaches

For anyone in the online coaching business, it’s a tricky balancing act. You must grow and maintain your brand while delivering an outstanding client experience. Maybe you’re not hitting your growth goals, or perhaps you’re struggling to provide the expertise you want to your clients. You’ve likely heard about white label coaching apps, but maybe you don’t know where to start to build one. You’re not alone. This article will help you understand how white-label coaching apps can help you hit your goals and grow your business.

Delphi can help with that. Our digital clone is designed to help you build a custom coaching app tailored to your needs.

What Is White Label Coaching App?

The coaching industry is on a tear. As of 2024, it's worth a staggering $6.25 billion and growing at an impressive rate of 15.43% yearly. People are seeking specialized guidance like never before, whether it’s for:

  • Fitness
  • Relationships
  • Career goals\

Personal and business coaching are leading this surge. The demand is real, and it’s changing how coaches operate.

Why You Need to Stand Out

The market’s getting crowded, so standing out is essential. You’re not just competing against other coaches. You're competing for attention in a noisy world. 

A high-value coaching program can be your differentiator. Offer something unique, and you’ll capture clients tired of the same old routine. This is where your app comes into play. It’s not just a luxury; it’s a necessity.

What Is a White Label Coaching App?

Here’s where the magic happens. A white label coaching app is a pre-built, customizable app designed for coaches. Think of it as a shortcut to having your app without the stress of building one from scratch.

You can brand it with your logo, change the colors, and tweak the features to match your coaching style. Your clients get a seamless, professional experience, and you get to focus on what you do best: coaching. It’s your business, only better.

The Perks of Going White Label

Imagine offering your clients an app to book sessions, track progress, and communicate with you under your brand. It’s not just convenient; it’s game-changing. With a white label coaching app, you get all the benefits of a custom app without the hassle. 

It’s an intelligent move that positions you as a tech-savvy professional. Your clients will appreciate the value, and you’ll enjoy the ease.

White Label vs Private Label

Imagine snagging a ready-made app, like shopping for a suit off the rack. It’s got all the core functions ready to go:

  • Client tracking
  • Video calls

Here's the twist: you get to splash on your own:

  • Colors
  • Logos, 
  • Personality

Shared Foundation

It’s like buying a cookie-cutter house and painting the walls any shade you want. The app’s base is shared among many other coaches, but you can make it look yours. 

This approach saves time and resources, letting you jump in and start coaching without waiting for a custom build. Plus, it’s a lot cheaper than something made just for you.

Private Label App: Tailored Just for You

If a white label app is an off-the-rack suit, a private label app is a custom-tailored outfit. From the ground up, it’s built just for you with your unique quirks and needs in mind. Want something that reflects your specific style, proprietary tools, and unique coaching methods? 

This is your solution. No one else has access to or can use this app. It’s a one-off, exclusive, highly customized piece of technology. You invest more money and time for the privilege but end up with something that fits perfectly and showcases your unique approach.

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What Are The Benefits Of Using White Label Apps

Unmatched Quality from Industry Specialists

White-label apps are crafted by companies that live and breathe your niche. Imagine an app built by people who know the coaching world inside and out. 

They’ve already worked out the kinks, perfected user flows, and fine-tuned must-have features like:

  • Session scheduling 
  • Client tracking\

The result is a polished, high-quality product that feels like it was made just for you. All without the headaches of custom development.

Continuous Improvement at No Extra Cost

With white-label apps, you’re not left in the dust after launch. These providers are constantly:

  • Refining their apps
  • Rolling out updates
  • Fixing bugs\

And guess what? You benefit from every improvement without spending a dime. Want new features or better performance? Just sit back and let the updates roll in. Your app gets better, and it doesn’t cost you anything extra.

Effortless Support and Maintenance

Tech issues can be a nightmare, but with a white-label app, you have a whole team of experts ready to jump in. You won’t need to hire a developer every time something goes wrong. 

The app provider takes care of that for you, ensuring your app runs smoothly. So you can focus on your clients, not troubleshoot.

Make It Your Own

White label doesn’t mean cookie-cutter. You can tweak logos, colors, and more to match your brand. Your clients will see an app that feels uniquely yours. It’s like getting a tailored suit off the rack; the fit is perfect, and no one knows you didn’t go bespoke.

Get a Custom Feel Without the Custom Price

Building a custom app takes time and money. White-label solutions offer a more affordable alternative that delivers a professional, polished experience. You get all the bells and whistles of a custom app but at a fraction of the cost and time.

Save Big on Development Costs

Creating an app from scratch can cost a fortune, especially for solo coaches or small practices. You’re looking at expenses for:

  • Development
  • Design
  • Testing
  • Maintenance

Those costs can skyrocket into the hundreds of thousands. White-label apps are much more budget-friendly. You can expect to pay significantly less, making them a smart choice for anyone watching their bottom line.

How Do Coaches And Other Businesses Use White Label Apps?

Coaches across various niches, be it fitness, life coaching, or business mentoring, use white label apps to:

  • Enhance client engagement 
  • Streamline operations

Branded Portals

These apps allow them to offer branded client portals where clients can:

  • Book sessions
  • Access learning materials
  • Track progress
  • Receive feedback

It’s like having your coaching universe, where everything is tailor-made to fit your brand.

Delivering Courses and Programs with Style

White label apps let coaches host:

  • Video lessons
  • Training modules
  • Structured programs

This gives clients easy access to personalized coaching content, making it simpler to follow routines or coursework. It's not just about providing information; it’s about delivering it in a way that:

  • Aligns with your brand
  • Resonates with your clients

Tracking Progress and Setting Goals

These apps come equipped with tracking features that allow coaches to monitor:

  • Client progress on workouts
  • Habits
  • Business objectives

This feedback loop is crucial for keeping clients motivated and on track. It’s like having a digital coach that’s always there, providing support and guidance whenever needed.

Facilitating Seamless Communication

Communication is key, and white label apps make it easy for coaches to connect with clients through:

  • In-app messaging
  • Video calls
  • Group chats

All this happens within the branded environment of the app:

  • Reinforcing the coach’s identity 
  • Creating a cohesive experience for clients

How Other Businesses Leverage White Label Apps

White label apps aren’t just for coaches. They’re also popular among businesses in industries like:

  • Wellness
  • Education
  • Real estate

These apps offer a range of applications, from delivering workout programs and tracking member progress to:

  • Managing bookings 
  • Providing up-to-date information about the market

Enhancing Customer Experience with White Label Apps

In the wellness industry, white label apps are used to create:

  • Comprehensive wellness plans
  • Track mental
  • Physical health progress
  • Offer resources like meal plans or meditation guides

Clients can access all this from one place, enhancing their experience and making it feel like a personal, continuous wellness journey.

15 Best White Label Coaching App Builders For All Coaches

1. Delphi: Your Gateway to Digital Cloning for Coaches

Delphi redefines coaching by allowing you to clone your style, voice, and expertise into a digital version of yourself. This platform enables personalized 1:1 coaching at scale through:

  • Texting
  • Calling
  • Video calling

Audience Management

It also supports audience management with features like:

  • Mass messaging
  • Conversation alerts
  • Analytics\

Want to preserve your wisdom and offer mass personalized communications? Get started with your digital clone for free today.

2. Nudge Coach

Nudge Coach is a coaching app with an interesting approach to running a coaching business. It focuses on what they call nudges. It gives you the option to customize your own coaching programs with:

  • Video-based lessons
  • Prompts

With its cards function, you can create content similar to an existing social media platform, and it's good for daily inspiration and encouragement. With messaging features built-in, you can keep in touch with clients 1:1 and track goals together. All this can be done on a white-label app that reflects your brand.

Pros And Cons

Pros:

  • Cool content options and can create video-based programs
  • Integrated with features for checking progress like feedback and goal tracking
  • A good white-label approach to getting your app

Cons:

  • Limited white-label customization
  • Limited community features
  • No community, events, or group features

3. Disciple

If you want the benefits of a community, Disciple is another option. It’s a UK-based community software that lets coaches build a community-based business–growing and monetizing their work. It includes:

  • Features for posting video 
  • Text-based content and live streaming

You can gate community access and sell subscriptions, mixing in your community with a 1:1 or group coaching program.

Community Management

With some good membership management options to see who’s in your community and what they’re doing and the options to create groups, Disciple could be a good place to build your white-label coaching app. 

Disciple has focused on forum and group features but hasn’t yet offered the option to do online courses. Mighty Pro might be the better choice if you want to build course-based coaching programs.

Pros And Cons

Pros:

  • Good community platform based around a forum
  • Text and video-based content options
  • Member profiles and analytics
  • Monetize with subscription-type memberships

Cons:

  • No course-options
  • Limited community options
  • No AI features

4. My PT Hub

Many coaching apps are in the fitness space, so we’ll close out this list with one more. My PT Hub is similar to Virtuagym. It gives you a platform to run a coaching business (and could probably be adapted for different types of coaching). 

You can create workout programs and track nutrition, and it gives you many options to manage your clients' relationships (messaging, profiles, etc.).

Wearable Integration

One exciting bonus of My PT Hub is that it can connect with wearables, making it the only one on this list that could integrate a white-label coaching app with a fitness watch.

My PT Hub is unsuitable for those who want coaching communities, and running a coaching business at scale might take a lot of work. But it’s a great way to get a white-label app with IOT functions for fitness coaches with a small to medium client list.

Pros And Cons

Pros:

  • Good, white-label fitness coaching app with scheduling, nutrition planning, and goal-tracking
  • Customize workout plans and message clients
  • It can be integrated with wearables like a Fitbit or Apple Watch

Cons:

  • No community or course features
  • No in-app event features
  • Limited scalability & customization

5. Virtuagym

If your coaching is specifically geared toward personal training, then Virtuagym is an interesting option (if not, jump down the list). Virtuagym is a platform that makes a personal training community accessible, and trainers can use the software to create:

  • Nutrition tracking
  • Progress marking
  • Build out custom training plans

For those personal trainers and fitness coaches looking for a branded fitness app, Virtuagym lets you do things like:

  • Scheduling sessions
  • Digital Coaching
  • Adding your own discussion forum under your brand

Pros And Cons

Pros:

  • White-label coaching apps tailored to the fitness industry
  • Manage clients and build custom programs in the app
  • Manage your 1:1 coaching calendar from the app

Cons:

  • Features are basic and best for coaches with small businesses
  • The community solution is a simple discussion forum (it doesn’t have the content features of Mighty Pro)
  • The UX design is pretty basic

6. Yo!Coach

Yo!Coach is ideal for entrepreneurs looking for a cost-effective white-label coaching app solution. The ready-made app offered by Yo!Coach provides an intuitive user experience. It offers numerous functionalities to connect tutors and learners seamlessly through the coaching app. 

Yo!Coach team has helped several clients worldwide seamlessly start their online coaching businesses by launching feature-rich white-label apps.

Pros And Cons

Pros:

  • Source code ownership
  • One time payment
  • No coding knowledge is required
  • Customizable and scalable
  • Supports 15+ coaching niches
  • Caters to 10+ business models
  • GDPR compliant
  • Lifetime ownership
  • One year of free customer support

Cons:

Considering the numerous features and functionalities of the software, the learning curve is a bit high

7. Simply.Coach

It is an online tutoring software with features that make it easier to manage the administrative part of a coaching business. By leveraging this coaching app solution, users can access seamless client management, automated scheduling, and more.

Pros And Cons

Pros:

  • Coaching specific features
  • Group coaching
  • User-friendly

Cons:

  • White-labelling option is available with their top-most plan only
  • No website builder
  • Recurring Fees
  • No marketing tools

8. Mighty Networks

Another online coaching app that provides all you would need to establish your online coaching business. This solution supports both asynchronous and synchronous modes of learning. White-label Android and iOS apps are provided by Mighty Networks.

Pros And Cons

Pros:

  • Course creating tools
  • Customizable community space
  • User-friendly navigation

Cons

  • Customer service is somewhat limited
  • Some users report bugs and glitches
  • Limited customization options
  • White-label apps for Mighty Pro users only
  • The top-tier plan is expensive compared to the basic plan
  • Recurring Fees
  • Limit on features based on price packages

9. Thinkific

It is another white-label coaching app solution that enables businesses and individuals to kick-start their online coaching business. It offers many features that enable education creators to share their knowledge with learners. 

The more expensive the plan, the more features you can get. You need to increase your investment to leverage all the advanced features offered by Thinkific.

Pros And Cons

Pros:

  • Intuitive and easy to use
  • Robust course-building features

Cons:

  • The expansion plans are expensive and don’t offer enough additional features to justify the price.
  • No blogging tools available
  • Limited customization
  • Occasional downtime
  • The white-labeled mobile apps are provided as an add-on and are charged separately.
  • Recurring Fees

10. Trainero

This online coaching app solution is specially designed for coaches, trainers, gyms, and fitness startups worldwide. 

This software offers branded mobile applications with a highly interactive and flexible coaching environment. It offers different pricing plans with different:

  • Features 
  • Specifications

Pros And Cons

Pros:

  • User-friendly interface
  • Customizable
  • Intuitive mobile apps

Cons

  • White-label coaching apps are offered with their white-label plan only
  • This software is most suitable for small businesses
  • Limit on training plan
  • Recurring fees

11. Kajabi

Kajabi is an efficient online coaching app solution that streamlines the process of launching your app. It offers many advanced features and user-friendly interfaces to help business owners establish a profitable coaching business. 

Their white-label apps can be available as an add-on with any Kajabi plan after paying a monthly subscription fee.

Pros And Cons

Pros:

  • Quick customer support
  • Collaborative features
  • Great user experience

Cons:

  • Some users reported issues with payment processing
  • No course completion certificate
  • Limited payment gateway options
  • Limit the number of users (Depending on the packages)

12. Upcoach

This is another online coaching app solution designed to cater to pain points in the coaching business. 

It is a well-rounded software solution for optimizing the efficiency of a coaching workflow. The capabilities of Upcoach enable you to:

  • Manage clients
  • Organize
  • Schedule sessions seamlessly

Pros And Cons

Pros:

  • Comprehensive tools
  • Robust course creation
  • Simplified communication

Cons:

  • Brand customization is available only in the Pro plan
  • No marketing features
  • Limited customization
  • Recurring Fees\

13. LearnWorlds

This is a reliable online coaching app for individuals and enterprises for:

  • Training employees and associates
  • Educating customers
  • Selling online courses to a wider audience \

LearnWorlds has various features that take the hassle out of managing an online coaching business.

Pros And Cons

Pros:

  • Easy to use
  • Multiple payment gateways
  • Customer support
  • Marketing tools\

Cons:

  • Limited features on cheaper plans
  • Expensive Pricing Plans
  • Complex setup process
  • Recurring Charges

14. EducateMe

This online coaching app lets you focus on providing quality coaching to learners while managing the complexities of running an online coaching business. EducateMe offers an array of features for:

  • Easy user management
  • Interactive learning
  • Seamless checkouts

Pros And Cons

Pros:

  • User-friendly interface
  • Easy navigation
  • Course creation
  • Custom branding

Cons:

  • Active users are restricted in each plan
  • Advanced features can be leveraged by upgrading to a pro, or enterprise plan.
  • Recurring Charges
  • Limited Customization

15. Gurucan

Gurucan is an all-in-one system for online creators and businesses. The platform is designed to make building, marketing, and monetizing online courses easy. Over time, it’s expanded to support marketing automation and webinar hosting, making it comparable to all-in-one systems like Kajabi.

Pros And Cons

Pros:

  • White label e-learning platform with apps for iOS and Android
  • Branded push notifications
  • Branded web app connected to your custom domain

Cons:

  • Limited customization
  • Recurring Fees

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How Much Do White Label Apps Cost?

Choosing a white-label app can be a game-changer when setting up an online coaching business. But how much will it cost? Pricing varies based on complexity and features, but let's break it down.

Basic White Label Apps: Affordable and Functional

Expect to spend between $15,000 and $30,000 on single-platform apps with essential features. These apps handle the basics without extensive customization, making them perfect for new coaches or small startups.

Medium Complexity Apps: More Features, More Investment

Do you need something more robust? Apps with added functionalities cost $20,000 to $50,000. These apps often cater to specific industries, providing a more tailored experience for you and your clients.

Advanced White Label Apps: Premium Features, Premium Prices

For the heavy hitters, sophisticated apps with extensive features can cost $50,000 to $100,000 or more. These apps support multiple platforms and require significant customization, making them ideal for established businesses looking to scale.

Budget-Friendly Options: Pinching Pennies While Getting Started

If you're on a tight budget, options under $5,000 exist. But remember, these apps will have basic features and may not support long-term growth.

Using White Label App Builders: Flexibility in Pricing

Platforms like app builders offer flexible pricing. Depending on the features you need, you might pay a monthly fee (around $159/month) or a one-time charge. This can be a cost-effective way to start, especially if you plan to scale later.

Choosing the right white-label app involves balancing cost and functionality. Consider your business goals and budget to find the perfect fit.

Choosing The Best White Label App For Your Business

When picking a white-label coaching app, you want one that fits your brand like a glove. Look for options to tweak logos, colors, and layouts to match your identity. As your business expands, so should your app. 

Check if the app can handle more users and features down the line. Choosing an app that grows with you is like investing in a pair of sneakers that fit just right and won’t fall apart after a few runs.

Mobile Compatibility: Keep Your Users Happy and Engaged

Your clients expect to access their coaching material wherever they are, whether on a train, at a coffee shop, or on their couch. A mobile-friendly app ensures smooth navigation and a satisfying user experience.

An app that’s not mobile-friendly is like a car without a steering wheel—useless in today’s fast-paced, mobile-driven world. Ensure your app delivers what your users need, when they need it, without any frustration.

Third-Party Integrations: Supercharge Your Coaching App

An app that plays well with others is a must-have. The more third-party tools your app can integrate with, the better. Look for pre-integrated essential APIs that can enhance your app’s capabilities, like:

  • Payment processors
  • Calendar schedulers
  • Messaging platforms


A coaching app that can integrate with these tools is like a Swiss Army knife—versatile, efficient, and able to handle any challenge.

Testimonials and Client Reviews: Don’t Just Take Their Word For It

When evaluating a coaching app, look for video testimonials and client reviews that provide valuable insights into its capabilities. Try to gain insights about how it impacted the client’s business growth. 

Don’t just take their word for it—check out what real users have to say about the app's performance and how it impacted their business growth.

Pricing: The Convenience of a One-Time Payment

Consider the convenience of a one-time payment for the coaching app. With this option, you make a single payment, and the transaction is complete, freeing you from the stress of recurring payments. 

This allows you to focus on other aspects of your business, knowing that you have complete access to the platform and all its features, with no limit on the number of users.

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Create Your Own Digital Clone with Delphi Today

Imagine having the power to be in multiple places at once, sharing your expertise and guiding others without being stretched thin. Delphi offers that. This digital cloning platform captures your unique teaching style, voice, and knowledge, allowing you to scale your coaching business effortlessly.

Whether you're a content creator, influencer, CEO, or coach, Delphi often places your wisdom in front of more people.

Mass Personalization: Connect with Everyone Individually

In a world where personalized experiences are king, the ability to mass personalize communications is a game-changer. Delphi allows you to clone yourself, offering mentorship as:

  • A service with tools for texting
  • Calling
  • Video calling\

You can engage with your audience on a deeper level, providing them with the personalized attention they crave.

Audience Management: Keep Tabs on Your Community

Managing a growing audience can be overwhelming, but Delphi makes it easy. With features like mass messaging, conversation management, alerts, and analytics, you can keep track of your community and ensure everyone gets the support they need. Plus, content strategy data helps you see what’s working and needs improvement.

Create Your Digital Clone: It’s Free and Easy

Getting started with Delphi is a breeze. You can create your digital clone for free today. Simply capture your style, voice, and knowledge, and let Delphi do the rest. It's a simple way to scale your business and reach more people without working harder.

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