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How To Set Up Auto Replies Instagram (3 Easy Ways)

19 September, 2024

Author
Delphi TeamAuthor
How To Set Up Auto Replies Instagram (3 Easy Ways)

Managing Instagram DMs can feel like a full-time job in the fast-paced online coaching business world. Every second counts when juggling sessions, creating content, and growing your business. Automatic replies on Instagram can streamline your workflow and take some pressure off. In this article, you'll learn how to set up auto-replies on Instagram Direct Messages, freeing you up to focus on what matters, helping your clients succeed.

Delphi's digital clone makes setting up auto-replies on Instagram a breeze. It allows you to engage with your audience effortlessly while you concentrate on growing your online coaching business.

What Is Instagram Auto Reply?

Instagram auto replies act like an ever-ready virtual assistant, handling direct messages (DMs) with pre-set responses around the clock. This tool is a game-changer for businesses, ensuring that customer inquiries are addressed swiftly, even when you're offline. 

Imagine you're knee-deep in a sale, and the DMs are piling up with questions about product availability or delivery costs. Instead of getting bogged down in individual replies, auto-replies handle the load, keeping everyone satisfied with instant responses.

Why Auto Replies Are Simple and Effective

The magic of Instagram auto replies lies in their ability to simplify and streamline communication. Welcome messages can greet customers when they message you, making them feel acknowledged. FAQ responses tackle common questions like return policies or delivery timelines, freeing you to focus on other tasks without sacrificing customer service.

Two Main Types of Instagram Auto Replies

Instagram offers two main types of auto-replies:

  • Auto Reply: Sends an immediate preformatted message
  • Away Message: This message informs customers that you’re offline and provides a timeframe for when they can expect a response. \

Whether you're in the thick of a busy sale or just want to be more accessible, these tools keep everything running smoothly and efficiently.

The Need for Instagram Auto-Replies

Instagram has become a dominant force for businesses, serving as much more than a photo-sharing platform. With over 200 million users visiting business profiles daily, it’s a key channel for customer interactions. Maintaining a rapid response to DMs can be overwhelming, especially when customers expect answers within 24 hours. How do you keep up without sacrificing quality?

What Auto-Replies Bring to the Table

Imagine running a business and getting bombarded with DMs asking about your products, services, or hours of operation. Manually replying to each message can take time, and you risk losing potential customers if you're slow to respond. Auto-replies take the pressure off by:

  • Instantly acknowledging the message
  • Answering frequently asked questions
  • Directing users to relevant resources \

It’s like having a customer service assistant available 24/7, ensuring no message gets ignored. Using AI to power your auto-replies can make it even easier. It can handle common inquiries like:

  • What’s your pricing?
  • When are you open?\

This allows you to focus on more critical aspects of your business. Customers appreciate a quick response, and you’ll improve their experience without spending all day glued to your inbox.

How Delphi Can Help You Go Further

Ready to take your business communications to the next level? Delphi offers a digital clone platform to capture your style, voice, and expertise. Now, you can scale personalized 1-1 interactions like never before. 

Create your own digital clone for free today.

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When To Use Auto Reply DM on Instagram

Sparking Conversations with Auto Replies

Sometimes, you're just swamped with repetitive inquiries on Instagram. In these cases, an auto-reply DM can be a lifesaver. They kickstart conversations, ensuring no one gets left hanging. Do you have loads of questions about store hours or location? Automate those responses. It frees you up to tackle the more complex stuff. Are you launching a product or running a big sale? Automation keeps everything flowing smoothly, making sure you’re not overwhelmed.

Personalize with Keyword Triggers

Personalization matters a lot. Auto replies can be tailored to specific user behaviors, increasing engagement rates. By setting up keyword triggers, you can provide more individualized responses. This approach makes every interaction feel special. It's not just about speed; it's about making your audience feel valued. Consider what common phrases are coming up in your DMs and set up responses that speak directly to those needs.

Enhance Your Customer Support with Instant Solutions

In customer service, speed is the name of the game. Auto replies offer that quick fix, giving users instant responses no matter when they reach out. This is especially helpful when dealing with messages from different time zones or after-hours. You're not just saving time; you're maintaining satisfaction and ensuring no one slips through the cracks. This takes some pressure off your team, letting them focus on more complex issues while keeping your audience happy.

Pros and Cons of Using Instagram Auto Reply

Why Auto Replies on Instagram Save You Precious Time

Imagine having hundreds of DMs waiting for you. Auto replies can help you handle these messages efficiently. They provide quick responses and reduce the wait for followers. This can be a game-changer for managing your Instagram-based business.

How Auto Replies Keep Followers Happy

Who likes waiting for a response? Auto replies offer immediate acknowledgment, letting your followers know their message is important. This keeps the relationship positive, as users appreciate knowing they’re not being ignored.

Auto Replies for Consistency in Brand Messaging

Ever worry about maintaining consistency in your brand’s messaging? Auto replies can help. They ensure every message is addressed promptly. This consistency reflects a professional, reliable image for your business.

Auto Replies for Clear Communication

It’s late at night, and you’re getting messages. How do you handle them without staying up all night? Auto replies can help you communicate effectively. They can tell the sender when to expect a response and even offer helpful resources. This is especially useful for messages that come in outside of business hours.

Save Resources with Auto Replies on Instagram

Managing a large follower base can be overwhelming. Auto replies can save resources that would otherwise go to manually responding to messages. This means you can focus on other essential aspects of your business while still maintaining excellent customer service.

Auto Replies Limited to Instagram and Facebook

One limitation is that Instagram’s built-in auto-reply feature only works on Instagram and Facebook. You'll need an external tool to use auto-replies on other social media platforms.

Connecting Your Facebook and Instagram Pages

To use some advanced auto-reply tools, you must connect your Instagram and Facebook pages through Meta Business Suite. This can be a bit of a hassle, but it’s necessary if you want to utilize the auto-reply feature fully.

How To Set Up Auto Replies on Instagram

First Method: Set Up Auto Replies Directly in the Instagram App

Getting auto replies up and running on Instagram is straightforward. Start by opening the app and tapping the messages icon in the top right corner of your home feed. Now, tap on the ellipses in the top right corner of your messages dashboard and choose Tools. Here’s where the magic happens. You’ll find options for frequently asked questions like:

Tap on FAQ to access the auto-reply feature. Instagram might suggest a few starter questions. Feel free to customize these or add your own. You can even display these questions in chat, giving people options when they message you.

Second Method: AI Auto Replies on Instagram

AI auto replies are being rolled out gradually and might be available to some. This feature automatically allows your AI to respond to messages from a selected audience. 

Want your AI to avoid specific topics? You can configure that too. Your AI will automatically respond to chats initiated by your chosen audience. Auto replies from your AI are marked with “AI. your name” and visible to both parties in the chat. 

Real-Time Interaction and Message Tracking with AI

You can always jump in, and the AI will pause while engaging. Messages replied to by your AI can be found in your inbox in their original folder. Curious about what your AI has been up to? You can view and filter by messages your AI responded to, providing an easy way to jump into any conversation.

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How To Set Up Auto Replies In Meta Business Suite

Third Method: Get Set: Access Meta Business Suite

Ready to set up auto-replies on Instagram using Meta Business Suite? First, ensure your Facebook Business Page is fully optimized and linked with your Instagram profile. Go to your Facebook Business Page and select Meta Business Suite from the left sidebar. This takes you to the dashboard, where you'll find Inbox on the right. \

This is your hub for all messages and comments from:

  • Facebook
  • Instagram
  • WhatsApp\

It's a slick tool for managing communications, even limited to those platforms.

Automate: Create Auto Replies

To set up your auto-reply messages, click the atom icon in the top right of the Inbox screen to access Automations. This section allows you to manage a variety of direct message automations. You'll see it as a Suggested for You option if you haven’t set up Frequently Asked Questions yet. Click to start setting it up. Choose your Instagram account from the list of available platforms, then begin adding questions. You can preview your setup in the left-hand sidebar.

Craft: Customize Your Replies

Write your unique text for each Instagram auto-reply in the edit automation screen. Once satisfied, hit Save changes and toggle the automation to On. Like that, your frequently asked questions are set up and ready to go.

Explore Other Automations

Meta Business Suite offers additional automations you might find helpful, such as:

Each one can further streamline your communication process.

Delphi: Your Digital Clone for Personalized Interactions

Are you looking to enhance your digital presence even more? Delphi is a digital cloning platform that captures your:

  • Unique style
  • Voice
  • Expertise\

It’s perfect for scaling personalized interactions. Create your own digital clone for free and see how Delphi can help you connect more effectively with your audience.

3 Tips To Write Auto Reply Messages on Instagram

1. Understanding Customer Expectations: What They Want

Customers who reach out to your brand on Instagram are not looking for the automated message. They're looking for assurance. When will you address their concerns? An auto reply that doesn’t give an expected response time is like leaving them hanging. You can reassure them by saying something like:

  • We’ll be in touch with you right away.
  • Our rep will get in touch with you shortly.


Set reasonable expectations, and your customers will feel valued.

2. Suggesting Alternative Support: Don’t Leave Them Hanging

If Instagram isn’t your main support channel, ensure your auto-reply tells customers what to do next. Point them to other ways they can get help, like:

  • Contact form on your website
  • Telephone number
  • An email address for live chat


Giving them clear options makes them feel taken care of and boosts your brand’s reputation. Be specific. Tell them exactly where to go and what to do.

3. Keep Your Brand Tone Consistent: Be the Brand They Know

Your brand’s tone and voice should shine through even in automatic messages. This consistency is important because your followers expect you to sound the same in DMs as in your posts. So, when crafting your auto-replies, avoid technical language or complicated jargon. Stick to a positive and friendly tone that matches your overall brand voice.

7 Examples Of Instagram Auto Reply Messages

1. A Quick Thanks Goes a Long Way

A timely thank you can set the tone when someone reaches out via Instagram. A message like the following acknowledges their effort and reassures them you'll get back soon: “Hey there. Thanks for reaching out! Give us a few minutes to respond!”

This immediate response builds trust by letting users know you’re attentive, even if you can’t reply immediately. It’s like a friendly nod in a busy café. 

2. Setting Expectations: Timing Is Everything

If you’re inundated with messages, honesty is key. A response like the following shows the sender you value their time and are working on getting back to them: “We have been receiving many messages. Sorry for the wait!”

It’s straightforward and keeps expectations realistic, reducing frustration during busy periods.

3. Sharing Helpful Links: Direct, Yet Personal

Automations can offer real value by helping users help themselves. If you often receive similar questions, an auto-reply can quickly clarify them, such as: “I admire the communication. Click [website link] to view some frequently asked questions. That should clear most of your doubts.”

It’s like handing someone a map when lost, guiding them to solutions without delay.

4. Making New Followers Feel Welcome

When someone follows your account, a warm welcome can encourage further engagement. A simple response like the following shows gratitude and starts the relationship positively: “Hello! Thank you for following us. We appreciate all the support we get! You’re part of our community now." 

5. Introducing Your Brand: First Impressions Matter

An introduction isn’t just polite; it’s a chance to make a lasting impression. An auto reply such as: “Hello! We’re thrilled to present our brand to you. We offer [brief description of your product or service] and are dedicated to providing our customers with [what sets you apart]. To learn more about us and explore our products, please visit our website at [website link]," provides a snapshot of who you are and what you stand for. 

It’s like meeting someone at a party and giving them the elevator pitch that makes them want to learn more.

6. Support Information: Making Help Accessible

An automated message can be a lifeline for users who need support. A response like, "Thank you for contacting us! Please visit our support page at [support page link] for helpful resources and contact information" directs them to where they can find the help they need. 

It’s efficient and shows you’re committed to addressing their concerns.

7. Inviting Participation: Make It Easy

An auto-reply can simplify the process if you promote a newsletter or special offer. "We appreciate your message and would love to keep you informed about our latest news and promotions. Please sign up for our newsletter at [newsletter signup page link] to receive exclusive content and offers straight to your inbox," makes it easy for users to take action. 

It’s a direct invite to stay connected and engaged with your brand.

FAQs On Auto Replies Instagram

Setting Up Auto-Replies on Instagram

Yes, you can set up auto-replies on Instagram. This feature allows you to send automated messages to people who contact you through Instagram Direct Messages (DMs). You can create auto-replies for common questions or set up pre-written messages that can be quickly sent in response to inquiries. There are a few methods to set up auto-replies.

Unlocking Instagram’s Automated Messaging Tools

Instagram makes it easy to automate messages. Businesses can streamline their direct messaging processes using automation tools to send pre-written responses automatically. Automated messages can include:

  • Welcome messages
  • Thank you messages
  • Abandoned cart reminders
  • Feedback requests

Turning Off Auto-Reply on Instagram

To turn off auto-reply on Instagram, open Business Settings and navigate to your saved reply list. Next, tap on the saved reply you wish to edit or delete. Modify the wording or shortcut, then tap the checkmark to save your changes.

Saved Replies: Your Secret Weapon for Efficiency

A saved reply is a passage of text that can be quickly added to the editor. You can also use a shortcut on Instagram to get snippets of text.

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Create Your Own Digital Clone With Delphi Today

Have you ever wished you could be in two places at once? Delphi is a game-changer for:

  • Coaches
  • Content creators
  • Leaders who want to deliver their unique style and expertise without burning out\

With this digital cloning platform, you can capture the following:

  • Essence of your coaching methods
  • Your voice
  • Your unique flair

Scaling Personalized Interactions with Delphi

This means you can connect with more clients and offer them a personalized experience, even when you're busy elsewhere. Delphi's tools, such as texting and video calling, let you clone yourself and be present for your audience. It's like having a twin who knows all your wisdom and can help you reach more people.

Mastering Communication With Delphi

You know how exhausting it can be to keep up with messages from clients and followers. Delphi's got your back here, too. With features like mass messaging and audience management, you can handle communications efficiently. With a few clicks, you can send updates and insights to your audience. 

You can hop into individual conversations when needed, ensuring personalized attention. This streamlines your communication, saving valuable time while keeping your audience engaged and informed.

Using Data for Better Coaching

Imagine if you could know precisely what your audience needs and when they need it. With Delphi, you can. The platform offers analytics and content strategy data that give you insights into what’s resonating with your audience. You can track their engagement and adjust your strategies accordingly. This means you’re not just delivering content into the void; you’re making informed decisions based on data that helps you provide better coaching and build stronger connections with your audience.

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